Charm School: Choosing Your Chain

Whether you want a couple of small charms or a big statement piece, we have a chain for you.  Scroll down to learn about each chain and the recommended number of charms for each style and then use the Drag & Drop tool on our website to help visualize the layout.

P.S. We offer complimentary Zoom appointments for you to design your necklace with our team.


This is a very lightweight chain for layering. Choose this chain with 2-3 small charms at most. $78-$138

18" Heirloom Chain, Large Flat Star Charm, Letter B Charm


This is our #1 best-selling gold-filled chain and the perfect option for 3+ charms. $170-265

18" Chunky Chain, Janus with Moon Phases Charm, Zodiac Charm, Flower Charm, Letter N Charm, Number 6 Charm


Choose this heavier Rolo-style chain for a timeless, traditional look that transitions from day to night. This chain looks great loaded up with charms. Note, this chain is plated vs. gold-filled. $165

20" Belcher Chain, 70's Love Charm, Flying Pig Charm, Dainty Heart MAMA Charm, Number 5 Charm


Anchor this with a larger statement charm and up to 3-4 small charms. The largest length at 32" can be double wrapped. $120-$164

32" Long Link Chain, Large Cracked Heart Charm, Letter H Charm, Small Flat Star Charm, Man in the Moon Charm


Equal parts edgy and classic, the Jumbo Chain is the cool-girl modern staple. Anchor this beauty with one of our larger charms.  $220

18" Jumbo Chain Chain with Strength Lion Coin.